Bakery Strategy: Partnership

March 30, 2006 by reyna11 · 2 Comments
Filed under: Bakery, Business & Economy, Catering Business, Food Business, Franchising, Marketing, Starting a business

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[quote]Quote: becoolini posted on 3/25/2006 15:36 hi to everyone! balak ko tumayo ng bakery..may gamit na kame pero la pa pwesto..ung mga gamit kase binili namin s family friend nmin kase aalis na sila ng pinas.ano po ba mgndang tip sa bakery busness?la pa kase kame pwesto eh..binili ko ung makina dahil balak ko nga mgpgawa ng tinapay at magrasyon for the meantime..pro kpag nakakuha ng ng pwesto rasyon at sa pwesto n ang tinda.. sana matulungan nyo ako ng mgandang tip kng pano plaguin ang bakery.. maraming salamat po..[/quote]
becoolini,

Tags: Bakery, Business & Economy, entrepreneurship, filipino, Negosyo, OFW

Market Positioning - response to Sho Ha Da

March 28, 2006 by reyna11 · 1 Comment
Filed under: Business & Economy, Buying a business, Catering Business, Food Business, Franchising, Marketing, Starting a business

(From the gov.ph board, question posed to me by a certain Sho Ha Da and this is my response. He’s asking about Market Positioning.)

Mahal na Reyna Elena,

Naaliw naman ako sa iyo… b~klang b~kla kang magsulat… at an dami mong alam sa business, huh? yang qualities mo ang nilalapitan ng customers… bagay kang magbusiness….

Tags: Business & Economy

Php50=$1 and its effect sa OFW

March 25, 2006 by reyna11 · 2 Comments
Filed under: Business & Economy, Culture & Society, Jobs & Employment, OFW Life & Issues, Politics & Government

Ganito yon. Consider this time frame.

January 2005 (Andun ako sa Manila), exchange rate, $1=Php56. So, kakayod ka muna nang Php56 bago ka magkaron nang $1. Sino ang me advantage sa ganitong exchange rate? Yong mga tiga-labas especially tayo sa America, Middle East, Hong Kong, Korea, Singapore or Europa. Kasi, sa konting $ na padala natin, maraming piso. Say $300 x Php56 = Php16, 800.00

Tags: Business & Economy, Money & Currency

East Ortigas Mansions

March 25, 2006 by reyna11 · 1 Comment
Filed under: Jobs & Employment, La vida loca, OFW Life & Issues, Ortigas, Pasig

I’ve always wanted to buy my own place in Manila. To me, that’s an extension of my American Dream. The beauty of East Ortigas is that, you feel like you are out of the messy, busy and traffic-congested Manila when you are inside this development. It’s relaxing and the way they designed the place reminds me of South Beach, Florida. The contemporary styling and the miderterranean effect will get you out and away of the usual Manila’s unwanted sights.

Tags: Condominiums, East Ortigas Mansions, Real Estate

Starting a catering business

March 25, 2006 by reyna11 · 1 Comment
Filed under: Business & Economy, Buying a business, Catering Business, Food Business, Franchising, Starting a business

Ang kagandahan of getting into the catering business is that you don’t need any special education or training to become successful at hinding hindi na po kayo lilinya sa POEA. Kailangan nyo lang nang certain charisma at people skills at kumbaga woman’s intuition (oo na! man’s intuition na rin!) as to what people enjoy sa ibat-ibang klase nang parties, di ba? Ganun lang.

Hindi mo na kelangang bumili nang diploma sa Recto, ok? Na-get nyo ako? Yong tipong - Ah, alam ko na ang mga drama nang mga to! and then feed your catering concept based dun sa extra-knowledge you’ve found out about your customers. It’s really nothing more than pleasing your customers and making them feel important. Minsan nga, kahit na panis na yong binenta mo sa kanila if you are super good in customer service and attending to their needs, Inday, nakakalimutan na panis pala yong sinaing mo! (Wag, biro lang! Baka kalaboso pa dating mo pag panis sinaing mo! he he he).

As a caterer, you have a lot avenues to find your revenues (galing nang rhyme di ba?!). You can cater and handle the following:

Birthday parties for children
Company dinner parties or picnics
Wedding receptions
Bumagsak ako sa UP Entrance party
Debut party (this is big business in Manila!)
1st Holy Communion party
Graduation party
Homecoming party
Reunion party
Niloko ako nang relatives ko party

Alam nyo ba na this kind of business is growing and becoming more popular than ever in Pilipinas? Why? Sa totoo lang, eh sa limpak limpak na salapi ba naman na pinapadala natin, people there actually have a lot of spending money na kahit anong party eh naka-cater! Ever wonder? When you go home to the Philippines, check it out! The reason is simple. It’s getting expensive holding all these parties sa McDo, Jolibee, Barrio Fiesta or wherever. My friend had her wedding reception at a Country Club. Eh, if not for her connections, she would have not gotten the place cheap. Eh kung OFW ka lang? Sinong connection mo? POEA? OWWA? See what I mean? And you can even start with a few kalderos sa bahay mo. Round up people nearby na walang mga trabaho! Hatakin mo pinsan mo! Yong kapitbahay mo, wala naming ginawa makipagtsismisan, hatakin mo na rin!. And the good thing about this is that you don’t even have to go to the SEC to incorporate. Sole proprietor ka ateng. Get ka lang nang municipal or mayor permit at tienes ka na.

How many kapitbahays or pinsan do you have to round up to start and operate? Well, eto…

One person can act as your sales manager and spend time finding business for you.
Another person will have to the planning, organizing and actual catering.
Next, you might need another person (at a minimum) as cook and another as runner and assistant cook.

Bare minimum po yan. How will you know the exact number of people you will have to employ? Once you start delivering your service, you will find out because it really depends on the kind of party you will have.

Now, it’s very important that you do a very good job in planning and work out based on this plan. Kelangan, you have to understand exactly kung ano or what your client wants, what your client needs and what their expectations are. The main problem in the Philippines is that, we’re not used to drawing up plans and agreements so everything is verbal, and then, when things go wrong in the end, there’s a lot of pointing fingers. This is the area that you will have to take care of, because if this happens, you are soooo done my dear! Pag me isang client ka who got upset with your service, it flies fast! Before you know it, you might not win anymore customers or you go pack and move your business to Aparri! So what do you do? Put it in writing. Isulat po. Kasulatan. Pirma. It’s not that you don’t trust the othery guy. You are just trying to manage the situation na baka hindi kayo magkaintindihan in the end, at least you have something to show that - here, this is what we’ve agreed upon, in black and white. This way, walang sigawan.

Ok, so let’s say, complete na yong kaldero inventory mo. You already have your set of menus to offer. You have your business cards, telephone number to contact, email address, office address, oh, yong uniform nang mga cooks! (he he he chika lang!). In other words, that part is done.

Next, let’s say, ikaw si wife who’d be the Planning and Organizing Manager. Si husband naman yong Sales Consultant. O, yong kapitbahay mo yong mga chef. Ok? So yong area na yun eh ok na rin. (Teka, me gasul ka ba?!)

Basically, you can start with printing a marketing material of your business. There are a lot of internet cafe out there that could design a really neat marketing materials for you. Have it printed in say 100 copies. Distribute it in several offices or stores or friends basically to let them know that you exist and ready to do business. O kaya, sundays sa Church. (Pede ba yon?!)

Next, advertise in your local newspapers. Wag yong simpleng announcement lang ha? Kelangan medyo i-angat mo yong upuan mo here, yabang nang konti. Tell them, you’re very creative, your specialty is personal customer service (Ooppss mukhang iba na bang ibang business to?!) Ang ibig kong sabihin is, well.. you know! Get na ninyo ako di ba? Say something like.. “We handle any party or special event, too small or too large. Call us, and let us make your parties worth remembering. Your satisfaction is guaranteed. Oh ganun lang!

When they start calling you, relax ka lang and inquire about the person, the company, the people na mag-sponsor nang party. Ask them, ano ba ang ultimate goals or reasons for the party. Find out about the interests, background and ambitions of the guest of honor (kung birthday party, wedding or..). If you take a few minutes to learn everything you can about whoever the party is for, and the people giving the party, you will have a lot of chances to close the deal without being persuasive. Nakakainis kasi pagka ganun na di ba? I mean, you probably have encountered this type sa Pinas.

Be a good listener, kasi people like to talk about themselves. Pa-dakdakin mo lang sila nang padak-dakin and take notes on things na mga pinag-sasabi sayo. The more polish you get them na magsalita nang magsalita, the more information tungkol their background ang makukuha mo. With this hopefully, the better your parties you’ll have, and the greater success you’ll attain in your catering business.

Now, after all the talking, get it all down in paper, ilista mo lahat nang costs mo to carry out this catering project - let’s say Birthday Party. Be very aware of all your costs, ok? Leave room for whatever changes na gagawin nong client mo tungkol sa proposal. Discuss your proposal sa client mo and then ask for 50% down payment. From there, follow-up mo lang yong plans mo.

Ngayon, as far as pricing is concerned, wag na wag mong sasabihin sa client mo na you charge Php100 per head or whatever. Ang ibig kong sabihin, pagka sinabi mong ganun, aba, baka matali ka sa Php100. You know what I mean? What you do is try to to listen to what the client wants, tapos check mo kung kaya mo, and then make a formal written proposal. Kung ang client wants to reallllly know how much your charges are - tapos feel mo na pag hindi mo sinabi eh baka you might not close the deal, then tell him/her na it’s between Phpxx to Phpxx dollars per person, plus expenses, and of course, depending on the type of event na gusto nila. Point is, be very flexible and get all the information you need.

Another thing, where else could you find business?

Word-of-mouth advertising or referrals. Kaya lang, you have to be really good in what you do. Emphasis mo is not only dun sa taste nang food mo but also, service. Ang ibig sabihin nito, if you have the capability na mag handle nang event - big or small - from the point of printing invitations hanggat sa paglinis nang tables and place of event after the party, then eto assailing ko sayo, yong mga taong yon would be very happy to pick up the phone - tell someone that they had are really nice and they will refer you to your next client. Pag na-develop mo ang expertise na to, they you’ll have an all-year-round business.
Next, join associations, church groups, alumni at kung ano anong kasosyalan. Slow down ka lang ha? Baka naman all your revenues are being spent sa kasosyalan mo. Remember, you’re doing this to find business.
Promote your service. Kahit saan but in a nice at wag naming harap harapan no? if you know what I mean! Always be ready to promote and sell your services. Promoting and selling your services will require at least half your time, and that’s why two people operating catering services are so successful from the start.
Did you have your business cards printed? Kelangan mo yon. This is one of the least expensive ways to promote, advertise and sell your services.
Create dramas!
Let’s say, give your clients 50 business cards and then kapag naka-refer sila nang client sayo, me commission sila.
Frequent miles concept - pagka they used your catering services for say, 4 times, yong pang-lima is 15% discount.
Say, libre na cake!
The possibilities are endless!

Tags: Business & Economy, Business Startup, Catering

Si Ateng mabait ang naghahanap nang trabaho sa brother

March 17, 2006 by reyna11 · Leave a Comment
Filed under: Jobs & Employment, Letters to Reynz

ReynaElena,

hi..i read your message here in forum at ang bait mo naman lahat tinutulongan mo pwede mo ba ako bigyan ng email mo kase ang brother ko gusto ko sya pupunta ng USA and i have some question for you maybe you can also help me.. he’s architect and i need more information about USA ..thanks..email address …rhayray@hotmail.com
thank you again…..

Tags:

Pano simulan Taxi Business?

March 16, 2006 by reyna11 · 12 Comments
Filed under: Business & Economy, Buying a business, Franchising, Jobs & Employment, Starting a business, Taxi Business

O, Solomon, eto prehas to nong tinanong sakin ni Taz Mahal. Pano ba ako magsisimula nang taxi business. Ok, eto. Napakaimportante nitong sasabihin ko. Una, kelangan me taxi ka. He! He! He! Chika lang! Kaw naman!

Kalesa? Tipid nga sa gas pero mahihirapan ka sa Edsa. Alam mo naman satin, andami daming binebentang kotse na pedeng gawing taxi.

Kano price? Depende sa kotse Solomon. Presyo nya mulat singko, hanggang singko milyones. Of course alam mo na yon. Binibiro lang kita.

Ok, so meron ka nang taxi. Kukuha ka ngayon nang licensia. Hindi ko masyadong kabisado area na to. Hopefully, yong ibang readers natin dyan eh magsalita naman at tulungan tong si Solomon na to, ano? Kung hindi naman, buy ka nang franchise. So ano mga gasto mo? Eto. Alamin mo ang mga to:

Magkano ba boundary? Eto kasi magiging revenue mo. Yong ibang alam ko are somewhere between Php800 to Php1,200 isang araw. Ngayon sabihin nating, average eh Php1,000, eh di sa isang buwan (30 days 4 Sundays = 26 days) meron kang Php26,000.00 Ayos ba?
Me ibabayad ka pa ba sa franchise? Magkano? Buwan buwan ba to o nong binili mo eh one-time? Halimbawa Php500.00.
Repairs at maintenance. Change oil, change this and that. Estimate mo. Siempre, the more na bago taxi mo, the more the mahal. Yong Altis nga change oil lang eh Php2,500 na.
Insurance. Yong iba dyan Php30,000 full-tort isang taon.
License and inspection. Eto depende, if you know what I mean. Pwedeng piso hanggat Php150,000. Di ba? O wag kang matakot, birong totoo lang yan. He He He. Halibawa Php1,000.00.
Ok, ngayon I-add mo lahat nang expenses mo: (Php500+Php2,500+Php1,000 equals Php4,000. Ayon, ang tipiiidddd!!!
Ibawas mo sya ngayon dun sa Monthly Boundary na bibigay sayo at naipon mo, kung hindi mo naisalyada sa beerhouse. O, eh di me naiwan sayong Php22,000!!! Tienes ka na Solomon! Meron kang netong kikitaing ventidos mil isang buwan. Darami na ang mga relatives mo. Sisikat ka na rin!

Ngayon, kung yong expenses mo eh inabot or aabutin nang Php30,000 sambuwan, eh di lugi ka nang Php4,000 isang buwan. Ngek, mag-di-dyip ka ngayon.

He! He! He! Chika lang!

Ganun lang.

Tags: Business & Economy, Business Startup, Taxi

Multi-level or networking

March 14, 2006 by reyna11 · 8 Comments
Filed under: Business & Economy, MLM Networking, Starting a business

Ano ba ang Multilevel or “network” marketing plans? Well, isa syang way to sell goods or services through distributors. Typically, etong mga plans na to is promising you na pag nag sign up kayo as distributor, kikita kayo nang commissions - sa mga benta ninyo at sa mga mahahakot mong bagong miembro na magiging distributors also. Etong mga recruits nato eh tinatawag na “downline” mo, kasi, nasa baba mo sya eh.

Me mga ibang multilevel marketing plans dyan na legit. Pero, yong iba ay mga illegal pyramid schemes. Sa pyramids, ang commissions ay base dun sa bawat mahakot mong bagong downline o distributors na ma-recruit mo. Yong mga productong binibenta mo are not really to consumer or madlang people, kundi sa mga distributors na na-recruit mo, ok? Etong mga goods na to eh posibling mga vitamina, arinola, kaya car leases o kaya ibos, ok? Etong mga productong to ang nagpapakunyaring legit ang scheme na to. Eh, kasi meron kang binebentang producto eh. Di ba? Arinola lang nga.

Ngayon, risky po sumali sa mga pyramid na to. Ilang Pinoy na ang umiyak sa mga ganito at marami pa rin ang naloloko. Nalaman nyo ba nong mga ilang taon eh halos usong uso to? Do you know that there are still pyramids ngayon? I just went home last January 2005 and I learned one from a friend na tawa ako nang tawa!!! Susko! Matatalino talaga mga pinoy! Ha! Ha! Ha!

Anyway, bakit risky? Kasi karamihan will lose money para bayaran ang kokonting members na nauna sayo. Karamihan nang kasali end up with nothing except yong arinolang ibenenta sa kanila na napilitan lang nilang bilhin. Get mo?

Ngayon, kung feel mong mag-join, aba - take time to learn kung ano ba tong planong to. Eto mga tanong na dapat na masagot:

Ano ba ang track record nang company?
Ano-anong arinola ba ang binebenta nila?
Nagbebenta din ba sila sa madlang publico?
Meron ba silang evidence to back up yong mga claims nila tungkol sa mga magic arinola nila?
How about yong price?
Competitive ba? Mura ba or mahal?
Yong product ba nila is appealing sa public? Baka pagtawanan lang yong product nila?
Magkano ba ang investment dito?
Meron bang monthly sales na kelangan mong abutin to earn a commission?
Required ka bang mag-recruit bago ka makapag-earn nang commission?

Be skeptical or wag basta-basta maniwala, o kaya, gumising ka Inday kapag sinabi sayo na if you buy yong start-up inventory nila tsaka yong sales literature nila, na merong commitment na dapat maka benta ka nang ganito, etc, eh yayaman ka na. Baka naman, kagatin mo kaagad ha?

Karamihan dyan sa iba, they spend a lot of money sa pagbili nong mga kung ano anong training classes nila, plus bebentahan pa sila nang kung ano anong producto. Karamihan, eto lang ang nagiging investment nila.

OK, Makinig ka.

Kung talagang decided ka na maging distributor, legally responsible ka sa mga claims na pinag da-da-dakdak nang company mo (company mo na yon ano? Kasi distributor ka na!), kahit na binabasa mo lang yong literature nila, aba, responsabilidad mo na rin yon, anak. Ang law ay nag nag a-advise sayo to read the company brochure or advertising flyer, verify mo ang research tungkol sa product performance bago mo I-broadcast sa mundo.

Tsaka, pag nag-recruit ka nang bagong downline, be honest at avoid making unrealistic promises, ok? Kasi, pag pumalpak yong mga promises na yon? Liable ka anak.

So, eto ang pag-evaluate nang plan:

Kapag ang plans include earning commissions kapag nakarecruit ka nang additional distributors, Kandelarya, baka isang illegal pyramid yan.
Beware of plans na kelangan bumili nang expensive products o marketing materials yong mga bagong recruit. Kandelarya, pyramids in disguise yan, tita.
Mag-ingat sa mga claims na your money will grow nang tuloy tuloy based dun sa pag dami nang iyong downline, that is, yong number of distributors you recruit.
Mag-ingat sa tinatawag kong “magic arinola“. Eto yong mga miracle products that promise enormous earnings. Tanungin mo promoter na patunayan yong mga claims nya.
Mag-ingat sa mga references paid by a plan’s promoter to lie about their earnings through the plan.
Don’t pay or sign any contracts sa unang pagkikita o kaya pag pri-nessure ka. Sabihin mo, pag-iisipan ko muna to, or tatawagin ko muna lawyer ko o sawa ko o pitbahay ko or tanungin ko muna ang Reyna.
Check mo yong company sa DTI. Me reklamo ba sa company na to?

Tandaan, kahit na magic arinola pa ang binebenta mo, magpapapawis ka muna nang dugo atsaka datung para mag pay-off ang investment mo. Quick money? Quick ding nawawala yan anak.

Tags: Business & Economy, Multi-level, Pyramid

Opening a Starbucks sa Pinas

March 9, 2006 by reyna11 · 7 Comments
Filed under: Business & Economy, Buying a business, Franchising, Starting a business

Anonymous said…

hoy mga sisters - tama na ang bolahan. kidding!! I like this, may interaksiyon!! simulan na natin ang diskasyon ng business no. gusto ko ring magsimula ng business and this is a good way to get ideas. sa palagay ninyo ba kapag nagbukas ako ng coffee shop (ala starbucks) eh mag-hi-hit sa Pilipinas? Opinyon lang..
10:18 AM

Chris, kilala kita no?! Eto answer ko:

Market research nang Starbucks suggested na ang Pilipinas daw eh mahirap na bansa (surprise! surprise) at baka nga walang personal expendable income ang mga pinoy para maka-afford nang kape nila. (Pwede ba! Meron kaming pang megamol no?!) But I think their strategy was to partner with local partners. Ganon ang ginawa nila actually sa Japan. Susko day, bawat kanto yata sa Japan eh Starbucks. So ang thinking nila is that yong national income levels might not support much of a Starbucks presence. So, ang ginawa nila, nakipag deal sa (I think - I might be wrong) Ayala at nong 1997 nagbukas sila nang Starbucks sa Makati. Guess what, after about 7 years, there are just so many Starbucks all over MetroManila and it’s amazing how packed they are kahit na super-init sa labas. This success is because Starbucks is a true brand. Magaling ang branding na ginawa nila kaya tuloy kahit na pulubi tayo according to them, we are more than willing to pay the high price kasi it feeds into pa-sosyal mentality natin dahil were not just buying the coffee but the luxury of drinking a Starbucks coffee.

I’ve tried a lot of Starbucks in Makati, Ortigas sa tapat nang Union Bank, Podium at Quezon City and iisa ang aking perception. People who goes there wanted to be seen. Ganon sila. Gumaganda ang buhay nang mga Pinoy and we want these kind of luxury.

So, ang tanong, mag-hi-hit ba ang Starbucks saatin? The answer is, it is a hit and it is happening at this very moment. Ngayon, baka naman bigla kang kumaripas nang Pinas at mag-franchise ha? Basahin mo muna yong Buying a Franchise.

Sya!

Tags: Business & Economy, Business Startup, Franchise, Starbucks

Opening an Internet Cafe

March 8, 2006 by reyna11 · 16 Comments
Filed under: Business & Economy, Buying a business, Computers & Internet, Starting a business

Ayan, for the most part, ang mga emails to me is all about the how’s of opening an internet cafe. Kaya eto na ho. Eto mga kabayan. Maupo kayo’t makinig sa lola nyo.

The first thing that you need to do is market research. Wag kang matakot. Simple lang yan. Ang gawin mo, visit mo several internet cafe and try to notice the following:

What they do
What they have
What they offer
Kung nasaan ang location nila
Pansinin mo ang mga customers nila
Take note mo yong prices nila and
Feel mo yong ambiance nang lugar
Anong services ino-offer nila? Surfing? Gaming?
Type at models nang computer at printer equipments na ginagamit
Meron bang video cam? Air-con ba?
Safe ba yong neighborhood?
Location, asan ba sila.

If you have visited about three (3) or (8) of them, by that time, you will notice na you will have a much better idea kung anong klaseng internet cafe ang gagawin mo. And this is very important dahil eto ang mag-ga-guide sayo kung pano ang takbo nang shop mo. Pwede mong I-tweak yong strategy mo para hindi naman gaya nang competition mo, pero mas magaling or mas madrama sa competition mo. Alam mo naman, pagkawalang drama yang shop mo, di ka papansinin nang mga pinoy.

Ok, next - think about your shop. Draw out mo yong plan at concept and take note of the following:

Anong pangalan nang shop mo?
Business hours?
Where?

Sa lugar ba na tatayuan mo ay merong barangay regulation about gaming or pagbabawal sa mga students? Siguraduhin mo dahil iba-iba ang mga rules nang barangay tungkol dito
Yong location mo - me competition ka ba? Gano kalayo? Yong iniisip mong services eh parehas ba nang competisyon mo or you are offering something more?
So far, yun muna ang asikasuhin mo.

Next, gather mo lahat nang possible start-up expenses mo dahil kelangan mong gumawa nang forecast. Tingnan natin kung kikita ka nga dito at magkano aabutin or gagastuhin to set up a shop.

If you own the place, good.
If you plan to rent, magkano and move-in expense? Yong iba dyan, 3 months security deposit at 1 month advance. Ayun, 4 months rent kaagad and ask sayo.
Utilities.
Estimated koryente expenses, kano ba?
Tubig?
Telepano.
DSL or Cable. Who will supply this? Call mo sila kung magkano charge. I think yong PLDT charges about Php12,000 per month for about 15 computers.
Insurance.
Mayors permit, DTI, City Hell, SEC Registration, Fire Department. Maniwala kayo, you will notice na me parating bibisita senyo dyan. Kaya, mag budget ka na rin sa corruption or lagay expenses. Kung ano-anong kapalpakan ang isasalang sayo and then they will take care of it na lang o di va? O, say mo?
Ilang tao kelangan mo? Sweldo nila monthly? Ikaw? Magkano sweldo mo?
Construction. Kelangan bang mag-face lift nang shop mo?
Tables? Chairs?
Electrical wirings? Cabling?
Printer, Fax, Telephone, Cash Register
Computers. Ilan? Think about yong strategy mo. Ano ba ang gusto mo sa shop mo? Internet surfing lan ba? Pwes, pwede na yong mumurahing computer. Internet Gaming ba? Hala, kelangan mo yong computer na powerful. The better the speed and power, of course, mas expensive. Shop around, karamihan dyan nang mga Pinoy are very helpful pagdating sa PC sales. Pwede akong mag-recommend.
Softwares. Windows, Internet Cafe Software at kung ano-ano pa.
Membership sa Philippine Internet Gaming Network. Mga anak, wag kolurom. Mayayari kayo. Kahit yang windows na yan, I know mahal yong license, pero, yayariin kayo nang mga pulis. Kaya, try to get all your software na license at hindi nakaw ano? I know of several Mom and Pop shops around UST na pinasara matapos ma-raid.
Flyers. Siempre, Popromote mo shop mo.
Signage. Siempre, kelangan wag lang karatula ano? O wag naman Balikpapan karton. Make it nice naman. Of course, the nicer - the more expensive it is.

Ok, total mo lahat nang estimate mo dito. Whatever is the number, yan ang estimated start-up mo anak. Pwede mong babaan. Tanggalin mo yong sweldo mo. Na-cover ba natin lahat?

Next, asikasuhin natin ang pricing natin. Pano ba ang strategy natin. Pwedeng mahal per hour-konting customer or cheap per hour-daming volume nang customer. Get mo ko? Kaso, alam mo naman saatin, pag nakita na yong per hour mo na over Php60, wala nang papasok. I’m you will get the feel kung magkano dapat ang per-hour pricing mo.
Next, mga ilang oras kaba mag-bubukas? Let’s say 8am to 12 midnight, mga 16 hours din yan. Ilang hours average ba merong customer? Let’s say 8 hours. Let’s say meron kang 12 units at ang rate mo is Php32/hour. So, yong daily sales mo ngayon is (8 x 12 x 32 = Php3,072). O ayan, daily sales mo is about Php3,072. Ngayon, siempre, you are not open 30 days a month, dahil mag-mamayabang ka rin to your friends na meron ka nang shop di ba? So, yong 1 month mo is let’s say 26 days. Therefore, monthly sales mo is about Php80,000 about Php960,000 a year. Ganda di ba?

Ok, di ba nag-compute na tayo nang expenses natin? Kunin mo nga listahan! Nakakita ka lang nang Php960,000 - kala mo tapos na! HINDI! Marami pa tayong gagawin!

Now, do a monthly computation. Meron kang monthly revenue na Php80,000, ibawas mo ngayon yong monthly expenses mo. Por ejemplo:

Rent
Meralco
PLDT
MWSS
Insurance
Taxes
Sweldo
Kung ano ano pa!
Total mo lahat to

Eto ngayon, nong binawas mo yong expenses mo sa revenues mo, meron ka bang kikitain? Kung meron, wag ka munang mag-pa-party anak. Review mo yong plans mo after a day or a week. Pa-check mo sa friend mo or sa office mate mo. Siguraduhin mong at least na-cover mo lahat nang areas na dapat macover.

Ayan, minadali ko lang yan sa opis! hehehe. Any questions, feel free.

Tags: Business & Economy, Business Startup, Franchise, Internet Cafe

Buying a Franchise

March 6, 2006 by reyna11 · 1 Comment
Filed under: Business & Economy, Buying a business, Franchising, Starting a business

Kung talagang concerned ka sa mga risks involved nang isang start-up company o kaya, ayaw mo namang bumili nang negosyo dahil takot ka baka bulok namang yang binibili mo, well baka franchising ang best option para sayo. Pero tandaan mo, at dagdagan mo yang batong uukitin mo, dahil you still need hard work, dedication at sakripisyo para maging successful ang negosyo mo. Opo, kasali pati na franchising.

Ano ba ang Franchising?

Sandali lang ha? Hirap tagalugin to. A franchise is a legal and commercial relationship between the owner of a trademark, service mark, trade name, or advertising symbol and an individual or group wishing to use that identification in a business. The franchise governs the method of conducting business between the two parties. Generally, a franchisee sells goods or services supplied by the franchisor or that meet the franchisor’s quality standards. A ewan. Basta. Yong Jolibee, nag-pa-franchise. McDo, ganun din. Starbucks, yeap. Get my point?

Sa franchising, kelangan me tiwala ang bawat isa, the franchisor and franchisee. Yong franchisor ang mag-po-provide nang business expertise (marketing plans, management guidance, financing assistance, site location, training, etc.). Yong franchisee naman ang mag dadala nang entrepreneurial spirit and drive para maging successful ang franchise.

Ngayon, if you are so decided na, na talagang franchise na ang gagawin mo, wag mong kalimutan tong importanteng mga sasabihin ko.

When you franchise, you pay a franchise fee at the beginning. Ikaw pa rin ang gagasto nang place, ikaw pa rin ang gagasto nang equipments, etc., etc. Look at it as just a right for you to use their name.Ngayon, you have to sign a franchise agreement. Ano to? This is the paper that tells you na wala kang control sa business mo other than kumita. The rest - it will probably say there na:

Bawal ka magtinda nang goods or services na hindi kasali sa franchise nila.
Hindi mo pweding pakialaman ang pricing nang mga goods and services mo. Kung ano ang presyong dinikta sa yo - yon yon.
Either sila or ikaw ang pipili nang lugar. Ngayon kung me bagong franchise, pwede pa nilang itabi sa yo. Wa ka say dun. Cannibalize and tawag dun. Apektado sales mo. Ganyan ang drama nang Starbucks sa States. An daming galit na mga franchise owners.
Magbabayad ka nang royalties every month. Based eto sa Gross Sales mo. Anong ibig sabihin nito? Bago mo pa ibawas ang sweldo, ilaw, tubig, at kung ano ano pa, uunahin mong ibawas ang royalty sa kanila.
Term nang contrata. Karamihahn 3 years - renewable. Problema dito kung pumalpak. How do you get out? Meron dyan na hindi kumita in one year and they want to get out of the franchise agreement. Nakakuha nang buyer, akala mo ba ikaw ang magdedecide sa buyer? There are times na pag sinabi nang franchisor na hindi niya gusto ang buyer mo, yari ka.
Marketing and advertising - wa ka say dito. Sila ang magdedecide nyan. Eto yong selling point nila na kesyo wala ka nang problema. Eh buti kung McDo at Jolibee na talagang magaling ang branding!
Even the way you display their goods - sila pa rin ang magdedecide. Let’s say that you found out that a certain item is mabili at gusto mong bigyan nang lugar sa harap. Pag sinabi nilang dapat sa likod yan, sa likod yan!

Pag nakipag-deal ka, lahat eto, isulat mo at itanong mo. Make sure na you are protected at ilagay sa contrata para sure.

Tags: Business & Economy, Business Startup, Franchise

Buying a business

March 6, 2006 by reyna11 · Leave a Comment
Filed under: Business & Economy, Buying a business, Starting a business

Alam ko, karamihan saatin dyan eh talagang gustong mag-run nang small business. Kaso mo, nawawalan na nang gana once na pinag-usapan na ang business plans, makikipag usap na sa mga investors, pati na mga legal issues na kasama nang pagbubukas nang isang start-up company. Kaya yong mga mahihina ang loob, karamihan, bumibili na lang nang dati nang nakatayong negosyo. Di ba? Kaya lang eto tandaan mo’t iguhit mo sa bato: walang profitable na business na binebenta. Karamihan nito, kaya binibenta eh me kapalpakan yan na kelangang imbestigahan mo dahil I’m sure hindi sayo sasabihin. Bahala ka sa buhay mong hanapin. Di ba ganon? Pero, tingnan natin at i-compare ang mga advantages at dis-advantage kung naiinis ka talagang mapag-usapan ang mga business plans. Ok?

Advantages

Ang main reason sa pag-bili nang dati nang nakatayong business ay dahil bawas na ang mga gagastuhin mo sa pag-simula nang business.
Tipid ka pa sa time, energy at trapik.
Me cash flow ka kaagad dahil me existing inventory na siguro at receivables.
Meron ka nang pre-existing customer goodwill kung mabait yong dating me-ari, ek kung tikbalang, yari ka.
Easier financing opportunities, kung me positive track record yang nabili mo.

Disadvantages

Ay naku, the initial purchasing cost. I’m sure, napakamahal! Bakit? Eh kasi yong business concept, customer base, brands, and kung ano ano pa eh na-trabaho na po nila. Papasok na lang po kayo, ready na lahat.
Ang mga dagdag na possible disadvantages ay yun ngang sinasabi kong mga probleman hindi sasabihin sayo kundi kelangan mong imbestigahan. Ano yon? Well, baka yong imbentaryo eh wala naman pala, o kaya, sira-sira na. Yong mga receivables, baka nag-silayasan na yong mga me utang at hindi mo na makolekta. Yong product nila, baka paso na at hindi na binibili sa market. Get mo?

Ayun, good research, gut feeling at matinong pagtatanong at malalaman mo rin ang mga to.

Tags: Business & Economy, Business Startup